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Basel-based pension finance technology VIAC You have announced that your assets under management have exceeded CHF 5 billion.
Founder Daniel Peter shared this update in a recent interview Handelszeitungnoting that this milestone is following steady growth since the company was founded in late 2018.
As of the end of 2024, VIAC reported CHF 4.3 billion in Bank WIR annual report that manages VIAC accounts.
The company attributes its growth to lean structure and centralized strategies. VIAC currently employs only 20 employees.
The new ETIS investment product launched in early 2025 is not subject to the pillar 3A restrictions and you have already obtained about 20,000 customers.
Marketing director Michel Schnyder said the product had invested about CHF 250 million.
VIAC currently has a total of 125,000 customers.
The company invests Pillar 3A pension fund in a low cost fully digital model of ETFs, which you have used as a reference point for other institutions.
One such example is Zürcher Kantonalbank, Whoee Digital provides a candid reflection of the Viac model.
Peter said,
“Our goal is to lower barriers and provide a smart, fair way to invest for everyone.”
VIAC has expanded its scope of services beyond Pillar 3a.
The platform now supports investment in vested pension benefits and also allocates mortgages in partnership with bank WIR.
WIR, a bank with 40% stake in VIAC AG, highlights the company’s increasingly important revenue stream in its annual report.
Fund management company VIAC Invest AG is entirely owned by the bank WIR.
Traditionally, Bank Wir has focused on small and medium-sized businesses and is known for its alternative currencies, expanding its portfolio by participating in VIAC.
Featured Image Source: VIAC
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